“Personal Information” is information that can be used to indentify or contact a person. Personal Information may include, but is not limited to, your full name, phone number, address, and email address.
“Anonymous Information” is information that cannot likely be used to identify individual persons, including but not limited to non-specific location, viewing preferences and statistics, device IDs, and cookies.
3. Information Collection
Media Analytics, LLC collects the following: (1) information you voluntarily provide, (2) information Media Analytics, LLC obtains through your use of the Sites or Services, and (3) information Media Analytics, LLC receives from third parties. Each of these is discussed below.
a. Information that you voluntarily provide
Media Analytics, LLC collects and maintains information that you voluntarily submit during your use of the Sites and Services. When you register for the Sites, you may provide your name, email address, screen name, password, demographic information and preferences regarding health topics in which you are interested.
Media Analytics, LLC collects and maintains information that you add to your profile on associated social networking sites (“SNS”), as accessed through Media Analytics, LLC’s Services, including but not limited to information provided about your interests, hobbies or likes.
Media Analytics, LLC collects and maintains information that you provide when registering for customized or personalized services, such as media spend. This may include answers to questions used to customize or personalize a program or service, such as your current spend, your goals, your market preferences and your products.
Media Analytics, LLC collects and maintains information that you provide when you sign up to receive a newsletter, enter a contest, or participate in activities for which you provide contact information such as an email or mailing address.
Media Analytics, LLC collects and maintains information that you provide when you purchase a product or service through the Sites or Services.
Media Analytics, LLC collects and maintains information that you provide in customer support interactions and surveys.
Information collected in this manner may be Personal Information and/or Anonymous Information. You can choose not to provide certain information, but this may prevent you from gaining access to the Sites or limit the Services you can use.
b. Information that Media Analytics, LLC obtains through your use of the Sites
Media Analytics, LLC may passively collect certain information as you use the Sites and Services through cookies, pixels, beacons, log data, IP address, browser type, previously visited websites, pages of the Site that you visit, time spent on the Sites or particular pages of the Sites, applications that you access, searches that you perform, and other statistics. Media Analytics, LLC collects and uses this information to provide you with a better experience on the Sites and Services, to improve the Sites and Services, to analyze and understand how the Sites and Services are used, and for targeted advertising and other marketing purposes.
c. Information Media Analytics, LLC receives through third parties
Media Analytics, LLC may collect and maintain information from online or offline third parties. Such information may be combined with information you have voluntarily provided and information that Media Analytics, LLC has obtained through your use of the Sites and Services for verification purposes and to enhance or refine the content and advertising provided on the Sites and Services.
4. Information Use
Media Analytics, LLC may use your Personal Information and Anonymous Information for (1) advertising, and (2) to administer the Sites and Services, as discussed below.
Media Analytics, LLC keeps the Sites and Services relevant and interesting to you by customizing the advertisements that you see based upon (a) the Personal Information that you voluntarily provide (including age, gender, health interests, etc.), (b) geographic information determined through your IP address, mobile device, or other means, (c) data receive through third parties, (d) usage data gleaned from your visits to the Sites or use of Services (i.e., Behavioral Advertising).
b. To Administer the Sites and Services
Media Analytics, LLC uses your Personal Information as necessary or appropriate to administer your account; register you and provide access to the Sites or Services; respond to inquiries you direct to Media Analytics, LLC; fulfill your request for products or services; send communications and administrative emails about the Sites or Services; personalize the features, performance and support of the Sites and Services for your use; send you promotional information, newsletters or other information regarding functionality that may be of interest to you; improve the quality of the Sites and Services; and conduct research on user data and user interactions with the Sites and Services.
5. Information Disclosure
Media Analytics, LLC may disclose your Personal Information and Anonymous Information to third parties specifically approved by you or under the following circumstances, as discussed below: (1) for legal reasons, (2) to agents and contractors, (3) aggregated Anonymous Information, (4) contests, sweepstakes and polls, (5) long-term license service, (6) sponsors, merchants and other ways that you approve of at the time the relevant information is collected, (7) affiliates and other interesting products, (8) within Media Analytics, LLC.
a. Disclosure for Legal Reasons
b. Agents and Contractors
Media Analytics, LLC may provide your Personal Information to service providers who work on its behalf or helps it to operate the Sites and Services. Examples of such service providers include vendors and suppliers that provide Media Analytics, LLC with technology, services, and/or content for sending email, analyzing data, research, providing advertising and marketing assistance, processing payments (including credit card payments), and providing customer service. Access to your Personal Information by these service providers is limited to the information reasonably necessary to perform its limited function.
c. Aggregated, Anonymous Information
Media Analytics, LLC may share aggregated Anonymous Information about you with third parties. “Aggregated Information” is your Anonymous Information that is combined with the Anonymous Information of other users.
d. Contests, sweepstakes and polls
When you participate in a Promotion, you are subject to any official rules for that Promotion, which may contain additional information about the specific privacy practices associated with the Promotion.
e. Long-Term-License Services
f. Sponsors, Merchants and other Parties that you approve of at the time of collection.
Media Analytics, LLC may collect Personal Information about you and share it with third parties to the extent that you give us permission at the time the information is being collected. For example, if you purchase a deal or service, Media Analytics, LLC will provide your information to the applicable merchant or vendor. Media Analytics, LLC may also gather Personal Information on behalf of a sponsor in association with a promotion.
g. Affiliates and third parties
Media Analytics, LLC may, unless you opt out, share information about you among companies affiliated with us to inform you about additional products, services or promotions that may be of interest to you.
h. Within our Company; Changes to our Company
6. Updating and Controlling Your Personal Information
You can limit the way that Media Analytics, LLC tailors advertising based on your voluntarily reported interests and other information in your profile by deleting or modifying Personal Information from your profile. If you have registered on multiple Sites or Services you will need to modify your profile on each Site or Service. In addition, you can delete the cookies that Media Analytics, LLC has placed on your browser to limit targeted advertising based upon our use of the Sites or Services. See the section below on Cookies for more information.
Media Analytics, LLC offers choices regarding the collection, use and sharing of your Personal Information. You may opt-out of promotional communications by following the unsubscribe instructions provided in the promotional email or newlestter. Alternatively, you may edit your preferences regarding receipt of these communications when you are logged in as a registered user.
a. Cookies, Web Beacons and IP Address Information
Cookies can be removed by following your Internet browser’s directions within the help tab. In order to use certain Services offered through the Sites, your web browser must accept cookies. If you choose to disable cookies, some aspects of the Sites or Services may not work properly, and you may not be able to access Media Analytics, LLC’s Services.
An “Internet protocol address” or “IP Address” is a number that is automatically assigned to your computer when you use the Internet. Media Analytics, LLC, or its service providers, may use your IP Address when you access the Sites or Services or use other means to assist with delivering geographically targeted advertisements.
b. Targeted Advertising
c. Information Collected by Third Party Advertisers
8. Message Boards and Chats
Media Analytics, LLC may make message boards, chat rooms, and other interactive forums available as part of the Sites or Services. You should be aware that any information which you post to these interactive forums or otherwise choose to make publicly available, including your Personal Information, may be disclosed and available to all users who have access to that portion of the Site or Services. By using these interactive forums, you agree that Media Analytics, LLC is not responsible for any information that you disclose or communicate in such forums, and any disclosures you make are at your own risk.
9. Children’s Information
The Sites and Services are not directed or intended for children under 13 years of age. Media Analytics, LLC does not knowingly collect Personal Information from individuals under 13 years of age. If you are under 13 years of age, you should not register or provide Personal Information on the Site or through the Services. If you are the parent or guardian of a child whom you believe has disclosed Personal Information to Media Analytics, LLC, please contact us so that we may delete and remove such child’s information from our systems.
10. Third Party Links
11. Co-Branded Sections of the Sites or Services
Media Analytics, LLC places a priority on the security of Personal Information undertakes reasonable security measures to help protect the data that resides on its servers. Media Analytics, LLC also uses secure server software (SSL) to process all financial transactions that occur on the Site. SSL technology can encrypt Personal Information transmitted over the Internet. However, no security system is impenetrable. Media Analytics, LLC does not warrant the security of our servers, nor do we warrant that your information, including Personal Information, will be completely secure or not be intercepted while being transmitted over the Internet.
Last Revised: April 15, 2014